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After 20 years, Cremai is today the pioneer meeting place for hospitality professions on the African continent. It brings together significant professional expertise and unparalleled networking opportunities.

The model and the motivation of Cremai have a multisectoral and multidimensional purpose falling within the dynamics of the Kingdom and the vision of His Majesty King Mohammed VI to develop and promote, on the one hand, the intangible heritage of the Kingdom and the other to position itself as a continental leader and participate in the promotion of Africa and its culture.

The show aims to make Morocco a commercial hub for the CHR sector in Africa and a bridge for exchange and enrichment of the gastronomic heritage of the Kingdom and the continent.